Unilever to Sell UK Ambient Sauce Brands
October 01
10:33
2010
Unilever is reported to be seeking to dispose of its Ragu and Chicken Tonight ambient sauce brands in the UK and Ireland to trade or private equity buyers. The move follows a regular review of the brands’ market performances.
The combined brands could attract bids worth up to £40m. Unilever will retain the Ragu brand business outside the UK and Ireland. Unilever gained the two Knorr sauce brands following its merger with US-based Bestfoods in 2000.