UK’s Oldest Gin Distiller Sold
G&J Greenall, the UK’s oldest gin producer, has been sold for £7.5m by De Vere Group to a private equity backed management buyout team. Based in Warringtonand with annual sales of £46m in 2010, G&J Greenall is celebrating its 250th anniversary this year.
G&J Greenall produces over 50% of the UK’s own label gin and vodka plus branded gins and vodka. The distiller recently launched its portfolio into the US market.
“Never before have we been more focused on our branded portfolio of products alongside our third party bulk and bottling contracts,” says Christian Rose, chief executive of G&J Greenall. “The move is intended to strengthen the position of G&J Greenall as one of the UK’s leading distillers of quality spirits and indeed, the future of the entire business overall. We will be working closely with the current management and new investors to continue our recent growth and capitalise on our innovations in both the on and off trade.”