Shamrock crisps from Keogh’s return for Paddy’s Day
Keogh’s Farm is selling its Shamrock and Sour Cream hand-cooked crisps again in the run up to St Patrick’s Day and has commissioned research on ‘the luck of the Irish’ as part of its marketing activity.
Launched last year, the special crisps are made with real Irish shamrock from Ballinskelligs, Co Kerry, an area that has been producing fresh, Irish Shamrock for the American President on St Patrick’s Day since 1952.
Keogh’s is the only ‘on-farm’ producers of hand cooked potato crisps in Ireland, having set up a ‘crisping house’ on their farm, hand cooking crisps in small batches and turning them from ‘crop to crisp’ on the same day.
The limited edition Shamrock flavoured potato crisps are available now in Tesco, Superquinn, Supervalu and Dunnes Stores nationwide along with independent retailers across the country in a large 125g sharing bag and a smaller 50g bag.
The nationwide survey just released by Keogh’s reveals that as a nation most of us don’t believe we have ‘The luck of the Irish’.
Those under 34 years of age were more optimistic with 24pc believing Irish people were lucky compared to only 19pc of those between the ages of 35 years and 44 years.
“I don’t think it is surprising that Irish people aren’t feeling at their luckiest at the moment, although one in five people still believe in the luck of the Irish and hopefully those figures will continue to get better,” said Tom Keogh, Keogh’s Farm.
