Rexam Invests in UK and Russian Design Centres
Following successful launches last year, global can maker Rexam has expanded design capabilities in its UK and Russian Design Centres. The investment in Luton (UK) sees the installation of a fully operational design reproduction studio, whilst new state of the art technology is now available in the Russian centre based in Moscow.
The new in-house design capabilities at Luton, offer a simplified design process for not only creation of designs, but also full design reproduction. This investment now enables the customer to collaborate with Rexam experts through every step of the process, from design creation, ink rematching, colour separation and design reproduction, right through to proof can production. Rexam now leads the industry, as the only beverage can maker to currently provide a full suite of design development capability under one roof.
The expansion in Russia sees the added offering of in-house design reproduction. Investment in new state of the art design technology including, CTP technology, barcode software checkers, 3D visualizers and repro skill software will result in a reduction in the lead time required for the customer and efficient design amendment processes.
Paul Winwright, Director Graphics & Design and Customer Fulfillment for Rexam, says: “Since opening in September 2014, the Luton Design Centre has been a huge success. In the UK we’ve enjoyed working with over 100 customers on projects both big and small from the likes of Heineken, Carlsberg and SAB Miller to local craft brewers such as Concrete Cow. Our Russian customers have also welcomed the new offering and we’ve developed over 650 designs working with brands including Efes and Coca Cola.”
He adds: “The customer sits at the heart of our business and at Rexam, our team continually strives to develop and improve our offering. Working in collaboration with our customers through the Design Centres has delivered great results to date, and with further investment we will continue to be the can maker of choice for the world’s biggest brands.”
