Ramborn Cider Achieves European First
Carlo Hein, Ramborn’s founder and chairman, started the company with friends in 2016 to help revive the region’s traditional meadow orchards where much of the fruit was going to waste and the region was suffering from a devastating loss of biodiversity, described by Hein as “the catastrophic cost of business as usual in our industry.”
Carlo Hein comments: “Being a Certified B Corporation allows us to fully evaluate the impact of our business, and gives all of our stakeholders – customers, suppliers, staff, and neighbours – the confidence that we are accountable to the highest, most rigorous ethical business standards possible. We are always finding ways to further improve our impact; and this certification is just the beginning.”
Hubertine Roessingh, Director of B Lab® Benelux, says: “We’re delighted to welcome Ramborn into the B Corp family. Now more than ever it’s crucial that consumers know what impact their purchases have on society and the environment. Ramborn has become the first cider maker in Europe to take this step – a huge achievement that means a great deal to the whole B Corp™ movement.”
Since Ramborn was established, the business has helped protect and revive nearly 1 million sq m (954,679 sq m to be precise) of richly biodiverse habitat, home to over 5,000 species. With the UN1 and WHO2 both identifying biodiversity as a key component of the global recovery from COVID-19, as well as the prevention of future pandemics, there’s never been a more important time to build a more sustainable economy.
Ramborn’s award-winning range of sustainable cider and perry can be found at selected on and off-trade retailers across Iceland, Finland, the UK, Italy, Switzerland, Germany and the US.
1 UN Environment Programme. (2020, June 5). Time for Nature as World Environment Day shines a spotlight on biodiversity. https://www.unenvironm3ent.
2 World Health Organization: WHO. (2020, June 5). Nature is our Greatest Source of Health and Well-Being. https://www.who.int/news-room/
