FDBusiness.com

The European Commission has approved the addition of ‘The Vale of Clwyd Denbigh Plum’ from the United Kingdom in the register of Protected Designation of Origin (PDO). The newly protected product grows in the Vale of Clwyd in Denbighshire in North Wales.

The Denbigh plum is the only plum variety native to Wales. Historically, this fertile region has had a tradition and reputation for the production of an array of soft fruit production including plums, all of which would have been exhibited at the Vale of Clwyd Horticultural shows, which were famous annual events since the 1850s. The history of plum production has marked the local area, with streets and houses in Denbigh named after ‘The Vale of Clwyd Denbigh Plum’.

An annual ‘The Vale of Clwyd Denbigh Plum’ Feast is also organised to display the product and its several uses in baking. The new denomination will be added to the list of 1,440 products already protected. This is the 72^nd British food product to be protected.