Nestlé Opens Innovative Pet Food Factory in Brazil
Nestlé has opened a pet food factory in Brazil. The new Purina site in Ribeirão Preto will make wet food for cats and dogs from the Friskies, Cat Chow, Pro Plan and Dog Chow ranges. It uses exclusive technology to produce more natural and nutritious meals, by preserving the original meat characteristics.
Nestlé’s SFr85 million (€80 million) investment will generate around 80 new direct jobs and a further 400 indirect jobs, and meet expected rising demand for pet food in Brazil and the region.
The facility also minimises impact in line with Nestlé’s commitment to environmental sustainability. It will send zero solid waste to landfills, uses sunlight and LED lamps, and a thermal energy recovery system.
According to Laurent Freixe, Nestlé Executive Vice President and Head of the Zone Americas, the new factory underlines Nestlé’s confidence in Brazil and in Latin America.