FDBusiness.com

Nestlé has inaugurated its new Bonjorno coffee factory in Egypt, with an investment of SFr13.9 million (€12.3 million).The new 12,740 sq m factory is located in the 6th of October industrial zone in Egypt. It has a workforce of about 240 employees and provides around 7000 indirect jobs. The Bonjorno factory has eight state-of-the-art production lines of soluble coffee mixes to supply the Egyptian market.

“We are delighted to inaugurate this new factory, which uses Nestlé’s strong manufacturing & innovation capabilities to leverage the most advanced technology. This factory reflects Nestlé’s ambition to invest in Egypt and foster the development of the rapidly growing soluble coffee segment, which has been gaining popularity among Egyptians. We aim to have the Bonjorno factory as an export hub for coffee in the region,” says Executive Vice President and Head of Operations Nestlé S.A., Magdi Batato.

Nestlé acquired Caravan Marketing Company (CMC), a leading Egyptian instant coffee company and owner of the Bonjorno brand, in January 2017. Nestlé is the world’s largest coffee producer and coffee is one of the fastest growing businesses.

Nestlé started its activities in Egypt more than 100 years ago and since then has a deep-rooted presence in the market, operating three factories and providing direct employment to more than 3,500 people.