MMR to highlight services at Packaging Innovations
February 01
10:30
2013
Consumer research specialist MMR will be showcasing its range of services at Packaging Innovations as well as participating in seminars
The company will highlight its view that consumer research should be carried out at the earliest stage of a project to “eliminate guesswork and avoiding flawed concepts causing unwanted surprises at launch”.
MMR’s associate director Stergios Bititsios will be at the show speaking at seminars including presentations with clients Asda and Warburtons. Bititsios will speak at two learnShops and at the EcoPack learnShop area. In addition, he will be on the Big Packaging Debate, which will focus on sustainability.
