Liberation launches winter nut packs into Oxfam stores
Liberation Foods has unveiled its first winter range of nuts with new packs in Oxfam stores.
The packaging was created by agency Designed By Good People and the winter snack range follows on from the launch of two product lines during the summer. Designed By Good People was also behind that range.
Fairtrade Mixed Nuts with Dried Fruit and Fairtrade Mixed Nuts are the two new products that have gone into 252 Oxfam shops this month.
Kate Gaskell, managing director of Liberation Foods said: “This is the first time Liberation Foods has dipped its toes into seasonal lines and we are delighted to be partnering with Oxfam to kick things off. Fairtrade and snacking nuts are categories that remain in strong growth and there is a lot of consumer demand for quality nuts that not only taste great but are also helping support the livelihoods of farmers in poorer parts of the world.”
