Green Light For Acquisition of Frutarom by IFF
The European Commission has approved, under the EU Merger Regulation, the acquisition of Frutarom Industries of Israel by International Flavors & Fragrances of the US. Frutarom develops, produces, and markets taste and health products, including flavours, fine ingredients, pharmaceutical/nutraceutical products, and cosmetics and personal care products. IFF is active in the development, creation and sale of flavours and fragrances that are used in consumer goods industries.
The Commission concluded that the proposed transaction would raise no competition concerns under any plausible market definition in Europe, given the moderate overlaps and vertical links between the companies’ activities, and the very limited increments in the levels of concentration brought about by the transaction. Moreover, after the transaction, a number of strong players would remain in the market.
