Coca-Cola Enterprises Now Refocused on Europe
Having just completed the disposal of its North American bottling business to The Coca Cola Company, Coca-Cola Enterprises is now focused purely on Europe where it generates annual sales of $7.3 billion, operates 18 manufacturing facilities and employs 13,000 people. Coca-Cola Enterprises is the sole licensed bottler for Coca-Cola products in Belgium, continental France, Great Britain, Luxembourg, Monaco, the Netherlands, Norway and Sweden, and leads the soft dinks markets in these countries.
“Europe represents an outstanding platform for long-term, profitable growth,” says John Brock, chairman and chief executive of Coca-Cola Enterprises. In September, CCE announced updated long-term financial objectives for its Europe-based business, including: revenue growth of 4% to 6%; operating income growth of 6% to 8%; earnings per share growth in a high single-digit range; and return on invested capital improvement of 20 basis points or more per year.