FDBusiness.com

Britvic’s latest sustainable business report reveals what the company says are the significant advances it has made over the last year in encouraging consumers to lead healthier and more active lives. The report also provides an update on the environmental initiatives the company has implemented to reduce carbon, energy and water use.

2015 sustainable business highlights include: 

• The delisting of added sugar Robinsons, which is expected to remove 6.9 billion calories from the soft drinks market
• A reduction of 5.8% on the average number of calories consumed per serve across the business’ entire portfolio, achieving an average calorie count per 250ml serve of 35.4
• The launch of Fruit Shoot Mini Mudder, a unique event designed to inspire kids to get active and explore their adventurous sides whilst experiencing the power of teamwork. In 2015 more than 6,500 children participated in events in the UK, Ireland and US
• The launch of a global Responsible Marketing Code which sees the business affirm its commitment to not advertise to under 12s
• £822,609 donated to charitable causes
• Employees dedicated almost 4,000 hours to volunteering
• The launch of STEM (Science, Technology, Engineering and Mathematics) work experience across the business’ GB manufacturing sites
• A 2.2% reduction in absolute water use across the business
• Manufacturing sites across the business successfully reduced absolute CO2 emissions by 5%
• 87% waste generated was recycled across Plc

“We are committed to being trusted and respected within our local communities and contributing to society more broadly whilst delivering strong profits,” said Matt Barwell, Britvic’s Chief Marketing Officer and Chair of the Sustainable Business Committee. “We are proud of the progress we have made over the last year and whilst we recognise we still have much to do we are confident of realising our 2020 goal of achieving four stars in the Business in the Community CR Index.”

2020 sustainable business goals include: 

• Reduce the average number of calories consumed per serve by 20% by 2020
• Inspire and encourage 20 million people to actively play together
• Become a Top 5 Great Place to Work
• Achieve a water intensity ratio of 1:4 across the business’ manufacturing sites
• Minimise the environmental impact of packaging through innovation
• Reduce the direct CO2 emissions relative to production from our manufacturing sites by 15%