The ideal taster gift pack
Graham Packaging Europe has helped Taylerson’s Malmesbury Syrups to create the ideal taster gift pack. Malmesbury Syrups was created by John Taylerson in 2007 and now serves the fine food and speciality delicatessens, high street retailers and coffee shops.
Malmesbury Syrups wanted to create two 50ml gift sets containing four bottles from their range of Vanilla, Caramel, Cinnamon, Ginger, Banoffee, Toffee, Mint-Choc, Hazelnut and Amaretto. According to John Taylerson, the new 50ml gift set is the ideal taster for family and friends, each bottle contains enough syrup for two to three mugs of coffee.
The 50 ml clear PET bottle produced and supplied by Graham Packaging Europe’s factory based in Etten-Leur has been supplied to the Wiltshire based company. The lightweight PET bottle has enabled them to reduce shipping costs to online customers. The four bottle packs have also been offered to high street stores as gift packs for existing in store customers.
Simone Gill, Account Manager at Graham Packaging commented: ”Working with one of our distributors our standard 50ml PET bottle has been combined with their own closures and gift pack cartons to give Malmesbury Syrups a low cost gift pack option for this brilliant idea. With all the major coffee retailers experiencing significant sales gains this gift pack will extend the coffee shop culture to the home.”
