Kellogg’s Crunchy Nut Launched in the US
January 31
12:59
2011
Kellogg’s Crunchy Nut, the global cereal giant’s UK megabrand, has arrived in the US. The US launch is the latest example of Kellogg Company leveraging proven ideas from around its global markets and follows three decades of success in the UK.
Kellogg is launching the brand in the US with an enormous awareness-driving campaign that will include television, online and in-store advertising. Featured among the numerous consumer promotions are one-of-a-kind marketing programmes.