Dairy Crest Buys Welsh Dairy
Dairy Crest has bought the small specialist milk business Proper Welsh Milk from the administrators BDO LLP for £325,000. Proper Welsh Milk was created in 2011 and invested over £1 million in a new dairy on the site of the former Whitland Creamery in Carmarthenshire. It now employs around 40 people and packs local milk for Tesco, Marks and Spencer and a number of other customers.
It has recently started supplying milk enriched with vitamin D which contributes to strong bones. Proper Welsh has been hit by cash flow problems and went into administration on 1 March 2013.
Dairy Crest is committed to supporting dairy farming inWalesand is one of the country’s biggest milk buyers. However until now all of its Welsh milk has been packed in England.
Mark Allen (pictured), chief executive of Dairy Crest, comments: “Our priority is to maintain supply to customers and use this modern dairy in a strong milk field to help us to develop new products, such as vitamin enriched milk.”