Osborne Pike develops new look for Sunmagic
January 26
12:36
2013
Design agency Osborne Pike has redesigned the identity for juice brand Sunmagic
The brand has enjoyed steady growth in the in independent sector but is looking to establish itself in major multiples.
According to Osborne Pike, the new look is designed to bring energy to the brand and developed a ‘taste of the sun’ theme. It sets the “scene for a magical summer of sales of Sunmagic’s healthy, thirst-quenching drinks.”
Sunmagic has achieved a listing in Tesco stores across the UK. The brand partnered with the movie Ice Age 4, for which Osborne Pike designed special packs with promotions and competitions.
